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Analyst gets over-excited
Dean Mortlock
0 comments 11 July 2007
One over-enthusiastic business analyst hastily predicted that Apple were about to announce another iPhone, while the rest of the world said it wasn’t.
Kevin Chang from JP Morgan claims to have sources within Apple’s Far Eastern suppliers that informed him that Apple were planning to release a smaller iPhone in the fourth quarter of this year. This could also have been fuelled by information released by the patent office that seemed to indicate that Apple are working on a phone-type device around the size of a nano and with a clickwheel-style interface (see image on left).
“We believe that iPod nano will be converted into a phone because it’s probably the only way for Apple to launch a lower end phone without severely cannibalizing iPod nano,” said Chang.
However, by the time that ripples from Chang’s statement reached the US, most analysts claimed that there was no truth in the rumour.
"We believe a near-term launch would be unusual and highly risky,” commented senior analyst Bill Shope. “Not all consumers want a combined phone and music player, so Apple is likely to keep the iPhone and iPod as distinct business segments for as long as this makes economic sense.”
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