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Coca-Cola team up with Apple for giveaway
James Oakwood
0 comments 21 May 2007
Covering 17 European countries and running from May until the end of August, Coca-Cola are once again giving away iPods, sponsored events and music.
Claiming to be Europe’s largest ever music promotion, fans of the tooth-rotting syrup (us included, if we’re to be honest), the giveaway will be flagged up on over two billion packs of Coca-Cola, Diet Coke and Coke Zero.
As well as the chance to win iPods and free tracks from the iTunes Store, the promotion also includes the opportunity to win free entry to one of the 100-plus Coke and iTunes sponsored concerts being held across Europe this summer.
A live performance from the band Faithless at the Cannes Film Festival will launch the promotion, and the band have also recorded an exclusive track for release on the iTunes Store.
Story via Mac Daily News. For the original story, go here.
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